It has been money( subprime crisis).. so money is ruled out
It has been crude($140/barrel).... it will continue... ruled out
Water- Maybe yes.... With depleting water tables and high pollution of natural resources, very soon water will be the reason for next world crisis.
Its high time we as an individual step forward and ensure that atleast each one of will not waste water. Even with simple steps, we can save lot amount of water in our daily use
Showing posts with label Money. Show all posts
Showing posts with label Money. Show all posts
Wednesday, June 25, 2008
Monday, January 14, 2008
Supply chain and Marketing- Both gets innovative
Ever thought of food supply chain and finance.... read on for the answer!!!
After achieving six sigma, delivering excellence lectures at IIM Ahmedabad and attracting students from Haword, Dabbawallas have again gone innovative.
Reliance Money has just got new marketing channel via dabbawallah to promote upcoming and most looked after Reliance Power IPO. Dabbawallaa has most extensive network in Bombay which is very difficult to scale to by any other network. Reliance on other hand is all set to make a record breaking IPO offer for its Power company. Reliance marketing team has roped in Dabbawallas to deliver Reliance Money/Power IPO form along with every dabba delivered. Since they cater to people who are working and has huge financial aspirations, Reliance has got a right hit at target market.
Advantage- Reliance power gets marketing and Reliance Money attracts new customers seeing IPOs rush.
Reliance has always been known to focus on retail customer and with this innovative way of marketing, both Dabbawallas and Reliance have proved their innovation yet again to be the leaders.
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