Thursday, March 22, 2007

Money transfer as next killer application

You surely must have read about even seen data transfer from one mobile to another using bluetooth or infrared but this time technology is showing somethng new.
Umm!! What about tranfering money from one mobile in US to another in India and getting it encashed at nearest certified outlet. ???
Believe me that is possible now.
This is expected to be next killer application for telcos and surely going to give Money transfer banks sleepless nights.Currently, services like Western Union charges $24 for tranfering $100 thats roughly 1/4th the amount,but using mobile transfer service like Vodafone's MPESA, it will be merely $8 and that is big difference.
M-PESA is a pilot project run by Vodafone. On similar lines, Bharti, cellular operator in India too have launched M-Wallet services and now mChek
As per figures, roughly $260 bn is transferred from migrant workers back home globally.
Data services surely is lucrative for increasing ARPU but this money transfer business will definately smell more cheese to operators soon.

1 comment:

Akansha Pradhan said...

hey how come i missed this technology... hmm, i'd have to read up on this.. thx for noting this.